Web design
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What it is
Traditional web shops pick a lane: beautiful or functional. Our process refuses that compromise. Every MK-Way site carries both.
A beautiful website that doesn't convert is an expensive screensaver. We bake in conversion strategy from day one: user research, flow mapping, friction removal, and call-to-action placement backed by behaviour, not guesswork.
Your audience judges your credibility in 0.05 seconds, so the visual design is doing more work than the copy. We build interfaces with depth: AI-enhanced visuals, custom 3D, micro-animations and motion that makes your brand impossible to scroll past.
400%
conversion boost from strategic UX
0.05s
to form a first impression
7 days
fastest launch from brief
75%
of credibility judged on aesthetics
Our step-by-step guide
The full web design roadmap: the exact deliverables at every stage and a clear breakdown of your role, so you know when we need you and when you can stay in cruise control.
Step 01 of 10
We kick off by making sure the technical foundations are ready. Our project manager guides you through gathering everything we need.
Client actionYou provide hosting and domain details, the intake questionnaire, and secure access to logins and assets.
Hosting and domain
We discuss your options and guide you on setup.
Intake questionnaire
Your vision, goals and requirements.
Access provision
Secure sharing of the relevant logins and assets.
Step 02 of 10
We meet to align on the website's goals, audience and functionality. We discuss your products and services, identify the key features, and set the creative direction.
NoteThis step can be skipped if we've already designed your brand strategy.
You stay in cruise control for this one. We handle the flight.
Step 03 of 10
We blueprint the entire website before building a single screen.
Sitemap
A complete outline of every page and subpage.
Content strategy
What each page is for and what it has to say.
Information architecture
The order and hierarchy of the content.
Conversion strategy
Where every call to action goes, and why.
Step 04 of 10
Content comes first. We present it in a wireframe so you can react to the words and the structure before design begins.
Review roundYou review the copy inside the wireframe and we apply your revisions.
Copywriting
If included, we write the copy for the entire website.
Wireframe presentation
Copy within a structural layout for review.
Revisions
We apply the revisions to the copy.
Step 05 of 10
Before designing the full site, we establish the visual language. We develop the first three sections of the homepage in up to three different styles.
Client decisionYou review the options and pick the direction that fits your vision.
You stay in cruise control for this one. We handle the flight.
Step 06 of 10
We expand the approved direction across the entire website: every page, every section, every interaction state. High-fidelity, pixel-precise, unmistakably yours.
Review roundRound one: you review the full design and give consolidated feedback.
You stay in cruise control for this one. We handle the flight.
Step 07 of 10
We apply your round-one revisions and design the full mobile view.
Final approvalRound two: review the revisions and the mobile view, then give the green light for development. Signed off.
You stay in cruise control for this one. We handle the flight.
Step 08 of 10
Our developers bring the approved design to life: pixel-perfect, fast, responsive, and built on the platform that fits your business.
The buildStatic designs become a fully functional, interactive website on a staging link.
You stay in cruise control for this one. We handle the flight.
Step 09 of 10
We apply the final polish from your staging review and run the technical QA checklist across devices and browsers.
Final approvalRound three: feedback through our comment-based review tool, then sign-off on the fully functional site.
You stay in cruise control for this one. We handle the flight.
Step 10 of 10
We cross the finish line.
Technical QA
Final quality checklist across all devices and browsers.
Migration and launch
We move the site to your live domain, connect SSL, and launch.
Growth Credits
20% of the project value stays in reserve for the fixes the first weeks show.
1 / 10
Platform agnostic
Traditional web shops push the platform they know. We choose the one that fits your business model, your team and your growth plan, then build on it.
Our recommendation is always unbiased. We tell you which platform gives you the most control, the lowest lock-in and the best performance for your case, even if it's the one we find hardest to build on.
Exclusive MK-Way technology
Orbit3D is our Shopify app for shoppable 3D product configuration. Customers pick the material, the colour and the finish, see it in real time on any device, and check out with the price and shipping calculated. No "call for a quote". No abandoned carts at the last step.
Questions & Answers
Free, no strings
Tell us what you sell and what the site has to do. You get back a one-page proposal: the pages, the platform, the timeline and the price.
Make contact
Four fields, no sales call unless you ask for one. A human replies within 24 hours.
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